Visiting Lilyshop.co.uk website with your browser able to accept cookies lets us know that you consent to our use of cookies and similar technologies. Instructions to disable cookies will be provided in the help feature of your browser.
Help for the most common browsers is provided here:
Without cookies enabled you will be able to browse lilyshop.co.uk, but unfortunately you will not be able to complete a purchase.
No personal information – such as name, address or credit card – is stored on Lilyshop.co.uk through the use of cookies, but we do use encrypted information gathered from them to improve your browsing experience whilst using the site.
WHAT ARE COOKIES?
Cookies are used on millions of websites on a daily basis. They can’t harm your computer. Moreover they are little text files that are automatically stored on your computer when you visit certain sites – including Lilyshop.co.uk.
There is a whole raft of websites which tell you about cookies. Here’s one of the more simple to understand: https://www.aboutcookies.org.
At Lilyshop.co.uk we use cookies to keep track of what you have added to your basket and to remember this when you return to the site if you’ve not completed your purchase.
The majority of web browsers have cookies enabled, but you can turn them off should you wish to.
THE TYPES OF COOKIES WE USE
Application Cookies
Cookies which make certain sections of the site function – usually when a piece of information needs to persist between page requests. Examples of this are storing some of your login information, or an identifier for your cart.
Analytics Cookies
These cookies allow us to track customer behaviour through the site, which is really useful for when we need to make decisions about how to improve the website. All tracking information is anonymised before we store it
3rd Party Cookies
As with most websites, when visiting Lilyshop.co.uk you may notice that some of the cookies used on the site are not related to Lilyshop.co.uk. If for example you got to a web page that has a video on it, then it may be that this video is embedded from YouTube. In this instance you may be sent a cookie from YouTube.
Tracking in Emails
We use technology in emails to help us understand how users interact with the marketing emails we send. The technology is similar to cookies, but there are slight differences. Here is some information on what happens in emails and the choices you have in terms of accepting or rejecting them.
Our marketing emails contain hyperlinks which have unique tags in them – this helps us see who has clicked the content, and who hasn’t, which enables us to tailor future content, offers and promotions to you. It means that we don’t continue to send marketing emails that are not relevant, to people that are not opening them.
Marketing emails contain a single-pixel image, which is invisible to you. If your browser or email client is set to automatically download images then this image will be loaded automatically – this is sometimes called a tracking pixel.
When the image is loaded, it tells us that have opened an email, how many times you have opened it, your IP address, which email client and which device you are using. The purpose of the image is to provide us with information on which email campaigns have been opened by who and to help us format the email for the device you are reading on. This is a common practise in email marketing and is used by thousands of brands all over the world.
If you do not wish to accept tracking from any of our emails, close the email before the browser or email client has downloaded images. You can also set your browser to restrict cookies or to reject them entirely, please refer to your email browser or device instructions for more information on this.
Alternatively, you can opt out of receiving emails from us using the unsubscribe link included in every email we send, or contact us for us to manually remove you from our mailing list.
Advertising
Lilyshop.co.uk also uses 3rd party vendor re-marketing (advertising) tracking cookies, including the Google Ad-words tracking cookie. This means we will continue to show ads to you across the internet, specifically on the Google Content Network (GCN). As always we respect your privacy and all data is collected anonymously.
The third-party vendors, including Google, whose services we use will place cookies on web browsers in order to serve ads based on past visits to our website.
Third party vendors, including Google, use cookies to serve ads based on a user’s prior visits to your website. This allows us to make special offers and continue to market our services to those who have shown interest in our service.
You can control the ads that are delivered to you based on your Google Account, across devices, by editing your settings on Google’s dashboard